Thursday, January 13, 2011

Twitter and the NFL

Ever since we used to live out west, I’ve been a Denver Bronco’s fan. Yes, they were an absolute mess last year(there is a lesson for all us to heed in that mess dealing with hiring), but I thought the article in today’s Denver Post on John Elway, the NFL and Twitter was interesting.

From the article:

"It was important to us to reach our fans directly and in the most personal way, and it was important to restore some of the credibility in our organization that might have been lost in a challenging season. We owe that to our fans."

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