Yesterday I heard Mark Russell of
Eric Mower and Associates give a wonderful presentation on marketing to the
Entrepreneurial Society of Central New York. As a part of Mark’s presentation, he spoke about the power of stories as it relates to your brand and showed the brilliant piece called
The Man Who Walked Around the World. Great piece of storytelling that makes you just want to keep watching. If you get the chance to hear Mark talk about marketing and branding, make a point of doing that.
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