Friday, February 18, 2011

Tell Me Another Story

Yesterday I heard Mark Russell of Eric Mower and Associates give a wonderful presentation on marketing to the Entrepreneurial Society of Central New York. As a part of Mark’s presentation, he spoke about the power of stories as it relates to your brand and showed the brilliant piece called The Man Who Walked Around the World. Great piece of storytelling that makes you just want to keep watching. If you get the chance to hear Mark talk about marketing and branding, make a point of doing that.

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