My daughter’s boyfriend this summer showed me a book by an artist who made cartoons on the back of business cards. The book, Ignore Everybody by Hugh Macleod, was a fun read, and it caused me to start reading his blog. Yesterday’s blog caught my attention, because it was titled “Artists Are Entrepreneurs and Marketers too.”
Here’s a piece of his post:
Artists– successful ones, anyway– have to create stuff out of thin air, then somehow find a way to sell it at a profit. The Art Purists will be horrified to hear this, but yeah, you really do need the mind of entrepreneur and a marketer to be able to do that.