Wine and Social Media

If you like drinking wine, you probably know of Murphy-Goode Winery which is located in California. If you’re really involved in social media, you also probably also know about Murphy-Goode but for an entirely different reason than what’s inside the bottle. The winery, which turns out some really nice cabernet’s, is running a unique contest to find a temporary employee who can bring them into the world of Web 2.0. As they put it on their website:

We at the Murphy-Goode Winery got to thinking about the new age of communications and we figured it was a pretty good thing. So to get going, we’re looking for someone (maybe you) who really knows how to use Web 2.0 and Facebook and blogs and social media and YouTube and all sorts of good stuff like that — to tell the world about our wines and the place where we live: the Sonoma County Wine Country. In exchange, we’re offering you a “Really Goode Job” — a six-month job paying $10,000 a month plus accommodations! We want to hire a social media whiz (your title will be “Murphy-Goode Wine Country Lifestyle Correspondent”) who will report on the cool lifestyle of Sonoma County Wine Country and, of course, tell people what you’re learning about winemaking.

So how do you apply? Not in the oh-so-old-fashioned way of sending in a resume or filling out an application? Nope…Murphy-Goode is asking interested individuals to send them a video, “60 second (or less) video in English, created by you that shows why you are the best person for the job and exhibits your ability to communicate. It should be entertaining. We are looking for a video that demonstrates your storytelling, personal presentation, video production skills, creative content, enthusiasm, knowledge of Murphy-Goode wines and the Sonoma County Wine Country.”

I’ll be following this to see how the experiment goes.